Monday, February 2, 2009

Quick Responses and Warm Bodies

I'm helping to organize some malaria awareness events on campus this quarter and the next, and I had the bright idea to find a real anti-malarial anti-mosquito bednet. Not having any idea where I might find such a thing, I contacted my point-person at the Tony Blair Faith Foundation, who promptly beeped someone at Malaria No More.

When I walked into my apartment this evening, there was a strangely-shaped package waiting for me. It was from the kind folks at Malaria No More. It has been exactly 4.5 days since I inquired as to where I might find a bednet. Note: It is Monday right now.

The package contained not only a real-life anti-malarial bednet (to use in demonstrations on campus), but also a full press/marketing package: postcards, toolkits, promotional materials, sample PRs and sign-ups, and a whole lot more. There was even a copy of last year's annual report.

What a fantastic experience. It's not like Malaria No More is working overtime to keep me as a "customer;" they lose nothing if I look for bednets elsewhere. They aren't counting on me to write a lengthy blog post about how nice they are. They saw a need, a resource gap, and they rushed to fill it, not for personal gain, but to inspire and support an activist who wants to make a difference. I now have far greater capacity to plan for our upcoming events, and I know that I can count on these people.


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